Disney Store is Coming to Target And Just Take All My Money Now
The big panel of Sunday at D23 Expo 2019 was the announcement that Disney Store will be coming to Target! To make the announcement, Bullseye (the Target dog) came out on stage with a bedazzled Target-logo collar with a Disney Store x Target gift card attached:
— Jessica McDonald @ D23 Expo (@healthy_mouse) August 25, 2019
Guys, you all know that Disney is my number one fandom but second is probably Target (or Starbucks, but there are lots of Starbucks inside of Target nowadays so it’s kind of one in the same). So when Bullseye came out I was on the edge of my seat to find out what this meant!
The announcement was that there will be Disney Stores opening inside of 25 Target store locations by October 4th. There will then be 40 additional Disney Store and Target locations opening by October 2020. By looking at the list of cities announced who will be among the first 25, it looks like their strategy was to first put in Disney Stores within Targets in cities that don’t have a Disney Store nearby. Which makes a lot of sense! It’s a great way to expand Disney Store merchandise to consumers who don’t have access to shop in person. Is your city one of the lucky Targets?
The Disney Store inside of Target stores will include more than 450 Disney Store items, from toys, games, apparel and more. This is a collaborative effort between Disney and Target, where they have worked together to develop the interactive displays, music, PHOTO OPS, and seating area where you can watch Disney movie clips. It truly sounds like an actual Disney Store within Target (which, if one does end up opening near me, will make it super convenient for me to not have to visit both Target and a Disney Store. Because believe it or not, there’s been more than one occasion where both these stores have been on my agenda to visit in one day).
I love how the space in the center includes both a Disney castle and Bullseye in this concept art! But seriously guys, I know I’m repeating myself but I’m ecstatic to have a Disney Store, Target, AND Starbucks all in one space! The Disney Store component will be an average of 750 square feet in each store it’s in.
One of the stores which will eventually be added to the list of Disney Store and Target locations is a brand new Target store opening near Walt Disney World Resort in Orlando, FL in 2021! An extra touch of magic are these Disney Store x Target gift cards, which will be coming. When I attended the panel on Sunday, I was lucky enough to get one!
Disney Store and Target have also added some ways to bring conveniences to shoppers, such as being able to use your Target REDcard to save 5% off every purchase, including the Disney Store items. They will also offer same-day pickup, same-day delivery and free 2-day shipping. You will also be able to shop online for these items once the Disney Store x Target locations open in October at target.com/Disneystore. To get the latest updates on Disney Store x Target locations, you can visit their homepage here.